Black Women of Brazil

The site dedicated to Brazilian women of African descent

Category Archives: Buying power

“Blacks don’t buy”…Really? By the end of 2017, black Brazilians will have moved more than $1.6 trillion reais


Note from BW of Brazil: The title of today’s article is based on the myth that Brazilian advertisers use whenever asked why they don’t feature more black people in their … Continue reading

October 22, 2017 · 1 Comment

While cosmetics market opens to black consumers, major name products continue to ignore them and there are still few black executives


The slogan “negro é lindo (black is beautiful)” seems to have left from militant movements to boosting the Brazilian cosmetic industry. by Cíntia Cardoso Recent releases of specific products for black consumers … Continue reading

March 30, 2013 · Leave a comment

Buying power of Brazil’s black population now over US$336 billion a year


Buying power of Brazil’s black population now over R$673 (US$336) billion a year Group is more optimistic about the increase in income in future years Claudio Martins of Mundo do … Continue reading

May 29, 2012 · Leave a comment

Buying power of Brazil’s black population now over US$336 billion a year


Buying power of Brazil’s black population now over R$673 (US$336) billion a year Group is more optimistic about the increase in income in future years Claudio Martins of Mundo do … Continue reading

May 29, 2012 · 1 Comment